Wednesday, March 30, 2011

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10 paid methods to Increase Traffic & Online Visibility

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Posted by dimitriszotos on 28th of March, 2011 at 14:48 to Marketing, PPC
If you wish to increase the online visibility and the traffic of your website you basically have 2 options: You can use the free channels and you can invest money on advertising. As we have explained in previous articles the free channels can bring lots of traffic to your website but they require lots of [...]
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SEO Checklist: 60 essential checks before launching a website

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Posted by bbriniotis on 21st of March, 2011 at 12:29 to Guides, Programming, SEO
Launching a brand new website or publishing a new site version is typically a straight forward process given that it is well planned and well organized. Failing to take into account all the known ranking factors or failing to build an SEO-friendly website can lead to low rankings in Search Results. As a result before [...]
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E-mail Marketing trends and the best current Practices

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Posted by bbriniotis on 14th of March, 2011 at 12:46 to Guest Articles, Marketing
Email Marketing is an important tool for Online Marketers and if it is used correctly it can help you boost your business. In this guest article M. Sufi discusses the current E-mail Marketing trends and he describes in detail the Best Practices and tools that you can use to improve your email campaigns.
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10 Steps for Effective Online Reputation Management

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Posted by dimitriszotos on 8th of March, 2011 at 12:29 to Guides
Protecting the reputation of a brand has become a difficult task. Internet has made it possible for customers to talk directly both to the companies and to their audience by using social networks and other online channels. As a result negative comments for a particular brand can affect the online reputation of the company and [...]
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Interview with Chris Burns, cofounder of SERPd

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Posted by bbriniotis on 2nd of March, 2011 at 13:16 to Marketing, SEO
Today we have an interview with Chris Burns, co-founder of SERPd. In this interesting interview we will start with questions concerning the new fast growing SEO/Online Marketing community that was launched few months ago and then we will continue with hot questions concerning the recent changes and the future of Search Engine Marketing.
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30 tips for developing an SEO Friendly Design

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Posted by dimitriszotos on 28th of February, 2011 at 13:04 to Guides, Marketing, SEO
The design of a website is one of the most important key success factors and it does not only affect the user experience, but also the SEO campaign. In this article we will discuss the subject of SEO friendly design and we give 30 tips that will help web designers and web developers to build [...]
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15 Comments
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Is Google PageRank still important in Seach Engine Optimization?

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Posted by bbriniotis on 21st of February, 2011 at 11:56 to SEO
One of the most important debates in SEO is how important PageRank is nowadays and how much it affects the Search Engine Results. Is PageRank still an important parameter or is it something that we can simply ignore? In this article we will touch upon this controversial topic and we will try to give an [...]
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12 Comments
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20 Tips for developing a Successful Email Marketing Campaign

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Posted by dimitriszotos on 14th of February, 2011 at 12:55 to Guides, Marketing
E-mail marketing is a cost effective marketing tool that aims on building long term relationships with your customers. With clear objectives and messages, e-mail marketing can effectively support your marketing efforts on and off line with a relatively low budget. As the objectives can vary depending on the industry and the audience, we decided to [...]
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4 solid ways to increase the Traffic of your website

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Posted by bbriniotis on 7th of February, 2011 at 12:06 to Guest Articles, Marketing
Building website traffic is of crucial importance for any business, nevertheless this process requires a lot of time, effort and of course know-how. While there are a lot of traffic building methods out there, in this article M. Sufi recommends the ones that have a solid proven track record of providing long-term success.
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12 Comments
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Analyzing Search Engine Results: The fine art of SEO

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Posted by bbriniotis on 31st of January, 2011 at 00:12 to Guides, SEO
One of the most essential parts of the SEO campaign is selecting the right keywords right. In order to do so you must have a good understanding of your website’s strength, of the competition on Search Engine Results and of the way that people search. In this blog post we will focus on how to [...]
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Facebook Fan Pages: 7 Dos and 7 Don’ts for effective Community Development

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Posted by dimitriszotos on 24th of January, 2011 at 11:19 to Marketing, Social Media
As Facebook Fan Pages are considered a healthy starting point for social media engagement, more and more companies are searching for the best practices to adopt in order to build up the desired profile.
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12 Comments
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Google Toolbar PageRank Update – The first of 2011

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Posted by bbriniotis on 20th of January, 2011 at 18:13 to SEO
Almost 9 months after the last major PageRank toolbar update (2nd April 2010), Google finally puts an end to the rumors that PageRank metric is ditched. Currently a PageRank toolbar update is on the way and it should become visible within a few hours from all Google DataCenters.
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7 Tips for Local Search Optimization

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Posted by dimitriszotos on 17th of January, 2011 at 12:21 to Marketing, SEO
Search Engines have 2 mainly goals: to deliver satisfying results responding to users’ expressed needs (search queries) and to meet these needs filtered to people’s physical location. Consequently optimizing the online presence of your business for both web and local search results will take you one step forward against your market competitors.
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14 Comments
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Try for Free the New SEO Tools of Web SEO Analytics

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Posted by bbriniotis on 10th of January, 2011 at 10:00 to SEO
The Web SEO Analytics team is happy to announce the release of our new Professional SEO Toolbox that is certain to become one of the most important weapons of your SEO arsenal. 4 brand new SEO Tools have been launched and 5 tools have been upgraded, making our SEO toolbox one of the most complete [...]
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New SEO Tools & Features available on 10th of January

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Posted by bbriniotis on 5th of January, 2011 at 10:27 to SEO
On Monday 10th of January, WebSEOAnalytics.com will release a new innovative SEO toolbox and an updated powerful API. These new tools & features will become essential parts of your SEO & Online Marketing arsenal and all of the Free members of the service will have the opportunity to test them free of charge. The [...]
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The Top 10 Internet & Search Marketing Trends for 2011

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Posted by dimitriszotos on 27th of December, 2010 at 12:03 to Marketing, SEO, Social Media
As the year comes to a close, we share with you our insights related to the Internet & Online Marketing trends of 2011. We examine closely the most important trends from the SEO industry to Social Media & Location Based Marketing and from Mobile Marketing to Email Marketing and Budget Allocation. Of course there is [...]
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9 Comments
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New SEO & Online Marketing Tools available for BETA testing

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Posted by bbriniotis on 22nd of December, 2010 at 10:22 to SEO
We are happy to announce that on Wednesday the 21st of December, we release our second BETA test program. In the next version of our toolbox that will become available during the first days of January, you will find 4 brand new killer SEO Tools, 5 enhanced tools, additional features, an Updated API and a [...]
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12 Comments
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Google uses data from social media sites (video)

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Posted by bbriniotis on 21st of December, 2010 at 12:03 to SEO, Social Media
As we saw in a previous article, an interview of Danny Sullivan revealed that Google and Bing use social media buzz as a Ranking Signal. Today Matt Cutts, head of Google’s Webspam team, replied our question concerning the issue with a Video.
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10 tips for developing a successful blog

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Posted by Tina on 20th of December, 2010 at 12:44 to Marketing, SEO
Today’s blogosphere counts several millions active blogs offering a great variety of topics and content. The wonderful aspect of a blog creation is that anyone who has a particular hobby, knowledge, passion or a business to promote, can easily do it.
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The Highlights and the Review of LeWeb 2010 conference

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Posted by dimitriszotos on 13th of December, 2010 at 12:16 to Marketing, SEO, Social Media
On December 9th, the biggest European Internet conference, LeWeb, has successfully been completed. Since we had the opportunity to attend the event, in this article we will share with you our views, our thoughts and the highlights of the conference.
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Twitter & Facebook links affect SEO on Google and Bing

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Posted by bbriniotis on 7th of December, 2010 at 11:46 to Marketing, SEO, Social Media
Few days ago Danny Sullivan, editor-in-chief of Search Engine Land, published a very interesting article which confirms the suspicions of many SEOs: Social Media buzz does affect the organic rankings of Google and Bing.
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LeWeb: The biggest European Internet Event

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Posted by bbriniotis on 29th of November, 2010 at 12:02 to Marketing
The LeWeb, one of the biggest and most popular Internet Events of Europe, will take place in a few days (December 8th & 9th) in Paris. It will be attended by more than 2500 Online Marketers, Entrepreneurs, Investors, Bloggers and Journalists and it will bring together the most influential people of the Internet ecosystem.  Focusing [...]
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